Porta Royal.
Porta Royal: online store for premium security and interior doors, with a catalogue of lines by material and finish and measurement inquiries.
About the client
Porta Royal specialises in security and interior doors for homes and offices. The range covers a dozen lines (veneered Siena and Portofino series, durable Long Life finishes, painted and CPL variants), plus security doors in three trim levels.
Doors are a planned purchase: the site walks buyers through lines and finishes, and measurement and installation inquiries start right from the model page. There is also a partnership programme for architects and contractors.
Challenge
Doors aren't an impulse buy: customers need dimensions, materials and installation pricing, and the seller needs qualified inquiries.
Solution
A catalogue with detailed specifications and filters, and a measurement inquiry directly from each product page.
Result
Sales conversations now start from a specific model and measurements, with the catalogue working as a 24/7 showroom.
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